Let’s get this straight

You have a LinkedIn Profile

You know LinkedIn works

You do not know how you can make it work

You do not have hours to focus on another networking site

I get it, all of it.

But not having time is not an excuse, specially when it means you are leaving money on the table.

If you are not living under a rock lately, you will know a part of my business is helping professionals and business Leverage LinkedIn in making it their lead generation machine.

In this course my clients develop their LinkedIn Game Plan.

While I can not give you the entire game plans for two reasons:

1. Without proper pieces in place (Profile, Presence, Network & Messaging) it just wont work.
2. Its my bread and butter, or may be PBNJ for that matter

Here I am sharing a good, actionable, easy to implement slice from it for you.

10 Minutes to keeping your LinkedIn Live and Network Kicking

1 Minute of screening & Accept Invitation Requests

2 Minutes of sending them thank you notes, initiating a conversation.

3 Minutes of finding people, and playing peek-a-boo + Butter Them Up ( Visit their profiles, engage with their content, comment)

2 Minutes of sending them (Day Before Yesterday’s step 3 contacts) customized connection request.

2 Minutes of posting your recently published content, or your take on other’s content.

Those are your 10 Minutes to building a kicking network on LinkedIn.

Simple. Effective. Neat.

But the is not enough I know, but this will help you get started.

The key is to send the right message and get a conversation going.

Here are a few types of messages you should keep in your kitty before starting, otherwise this ain’t happening in 10 Minutes.

1. Message for sending a connection request
2. Welcome message after YOUR connection requests gets accepted
3. Welcome message to people whom connection requests you accepted

Keep them ready, and make the most out of your 10 minutes on LinkedIn every day.

If you are keen and ready to go all in and want to Leverage LinkedIn in and for your business, connect with me, and we can explore how we can get you started with leveraging LinkedIn.

That being said, don’t miss adding me to your LinkedIn network.

Be There

Yes not as much as you are there on Facebook, but be there, be present, mark your presence. Remember out of sight is out of mind. And remember every character you type, every image every link that you share is building your perception in someone’s mind, make it what you want it to be.

Establish Authority

LinkedIn is a great platform to establish your authority, expertise, thought leadership whatever you want it to be. Use Targeted groups to do that, and attract your prospects.

Most people make a mess of joining groups, so here are few tips to go by.
Tips for joining targeted LinkedIn groups:
There are over 1.5 million LinkedIn groups, many of which offer incredible networking opportunities.
Search for groups, and assess which ones would be of value for your business.
Join groups that have genuine engagement, and reach your niche.

*If you can’t find a group you like, make your own.

Stay Connected

The answer to this question alone will tell if you are making the best out of this opportunity and platform or not. 

Pro Tip: Stay connected with them, provide value, move them to your inner circle one person at a time.

LinkedIn cannot only be the rockstar of your social media strategy but has the potential to be your Lead Generating Machine.

On that note, do not miss to add me to your LinkedIn Network, it would be a privilege to connect with you.

LinkedIn is no Facebook and there are no prizes for guessing that. The cute cat videos, the chilling holiday pictures, and funny snap chat filters are not going to work here. Neither will hey I am doing so and so let’s do a like for like crap.

Obviously, those who are on LinkedIn are also on Facebook (Dah who is not) but the reason of why they are on those platforms differ big time. And as yours truly once said “Be where your audience is there, share what they want to know on THAT platform). The rants are not on LinkedIn, neither does hey look at me kind of content survive there. So what it is that works there?

What works on LinkedIn?

Connections. That’s the one-word answer to this. And otherwise it is this:

Put your best suit on. (Your Profile)
Speak your best pick up line. (The content You Share)
Prime them so they can make a move. (The personalized value addition you do to nurture your contacts)

Now that you know what works on LinkedIn, let’s answer how to drive traffic from LinkedIn to your website?

Have a prospect pulling profile

Don’t let the all-star thing blind you. It is not as much about filling the information as it is about putting it in a way that YOUR readers are captivated by it.

Network it right

It is not about the numbers here, it really isn’t. Have a network that adds value to your business and help you or at least are capable of either being your clients, referring you to one, or help you reach any of your business or life goals.

Be There

Yes not as much as you are there on Facebook, but be there, be present, mark your presence. Remember out of sight is out of mind. And remember every character you type, every image every link that you share is building your perception in someone’s mind, make it what you want it to be.

Establish Authority

LinkedIn is a great platform to establish your authority, expertise, thought leadership whatever you want it to be. Use Targeted groups to do that, and attract your prospects.

Most people make a mess of joining groups, so here are few tips to go by.
Tips for joining targeted LinkedIn groups:
There are over 1.5 million LinkedIn groups, many of which offer incredible networking opportunities.
Search for groups, and assess which ones would be of value for your business.
Join groups that have genuine engagement, and reach your niche.

*If you can’t find a group you like, make your own.

Stay Connected

The answer to this question alone will tell if you are making the best out of this opportunity and platform or not. 

Pro Tip: Stay connected with them, provide value, move them to your inner circle one person at a time.

LinkedIn cannot only be the rockstar of your social media strategy but has the potential to be your Lead Generating Machine.

On that note, do not miss to add me to your LinkedIn Network, it would be a privilege to connect with you.

If you have pondered upon this question trying to find out answers to Why you are losing your sales and clients, you will love what I am about to share. So, put all your devices on silent, grab a cup of coffee, a pen, and a paper because you will be taking notes loads of them, take a deep breath and read.

Remember the time when you worked so hard on getting a project, and you. Thought this is the ONE, and you and this client is a match made in heaven, and this is THE project you’ve been waiting for like this was meant to be?

Only to find your hopes crushed?

We have all been involved in a project client only to realize what a mistake it was to take up on this project. Be honest, you have experienced this tight? I have, and I know you have experienced it too.

And we can avoid all this drama and trauma without losing a hair strand, by simply asking RIGHT questions. What question? I will come to that, but before that let me tell you WHY I am writing this.

If you know me ( and if you don’t you will know me a bit now) you know I don’t write just because I have too, I need to feel for the topic, it’s need, and only when I see it can be someone’s burning need and I can help, I write about it.

In last couple of months, I have met a lot of freelancers, solo-preneurs and small business owners and everyone is ready to grab any and every project that comes their way, they just grab it, and no surprises that they feel they are busy all the time and life is chaotic. And then the train of excuses, blame games and all of the junk starts.

So again, I am picky about the clients I work with. I would rather make one sell for 1000 bucks than 100 of those for 10 Bucks. Because those 100 sales for 10 Bucks leave me drained out and uber exhausted, not to miss they require just as much effort. The only thing is that this effort is kind of repetitive and doable, the 1000$ deals take the same amount of efforts but the level is different. So people choose the easy way.

I don’t.

And I am not judging anyone on it, I am not the judgment types. What I am doing here is instead giving you a master trick, a trick which in reality is a disguise of an actual system that all successful people follow.

Know the trick:

The trick to having a profitable and peaceful relationship with a client, is laid on the foundation of “How Your Client Sees You”?

Do they really see you as an expert?

Do they consider you an authority on the things they are hiring you for?

Or are you just another vendor to them, that they are trying?

The difference is big and so are the results. Once your client sees you as an expert, they start to respect you.

Yes, they would put their views on the table of course, yes they will want you to agree to their point of views, but they would never undermine your authority, intention or knowledge.

Because they would trust you as an expert who is working with them towards achieving THEIR goals.

Now

Take a deep breath

And imagine having that kind of a relationship with your clients?

What would it mean to your business?

What would it mean to you?

Unfold The Trick

The trick is “Asking Right Questions” yes, asking right questions, at the right time, in the right tone, its that simple.

But do not let the simplicity disguise its power and potential,  because one question can change the game.

Master The Trick:

If you are reading it this far, you are sold out on the power of asking questions. But the key to success lies in asking right questions.

Yes right questions, at right time, in the right tone, and then using the answers to your advantage.

Tell me what questions are you asking your clients? Share them in the comments section below and I will help you fix them, in case they need to be fixed.